Fifty Years of Research on Silver Economy: A Bibliometric Analysis


  • Maria Colurcio University Magna Graecia of Catanzaro
  • Vania Vigolo
  • Bo Edvardsson CTF Service Research Centre, Karlstad University



silver economy, research agenda, bibliometric analysis, seniors, management


Purpose of the paper: The aim of this paper is to establish the state of the art and the emerging issues on silver economy in management literature, in order to define and prioritize the future research directions that will support both academics and managers who wish to address the silver market.

Methodology: A systematic review of the literature published between 1969 and 2022 was conducted using bibliometric techniques.

Findings: Based on bibliographic coupling, tens clusters emerge, showing the heterogeneity of contributions on silver economy in management. The analysis of the thematic map reveals five main research topics in silver economy, classified according to the degree of relevance and the level of development. Service quality and service providers are the motor themes (i.e. well-developed and important themes) in silver economy management literature.

Research limits: Future studies could analyze more in-depth the single clusters in order to identify specific features or silver economy in the various management research fields.

Practical implications: This study helps managers to redefine priorities in the design, production and delivery of goods and services in line with the emerging complexity and extension of the population life cycle.

Originality of the paper: The study is the first to systematize knowledge on silver economy in management literature and to propose a comprehensive research agenda for management scholars.

Key words: silver economy, research agenda, bibliometric analysis, seniors, management


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