PAPER SUPPLEMENTARY MATERIALS

A model of entrepreneurial internationalisation in uncertain foreign environments: Smaller firms and the global niche strategy

  • Giovanna Magnani
  • Antonella Zucchella

Abstract

Questionnaire and operationalization of key variables can be dowloaded here
Q1 Who should complete the questionnaire? The person who will respond to the questionnaire should be someone who has decision-making power in the company (e.g. CEO or managing director, owner, general manager, an area manager) and knows the history of the company’s internationalisation and/or its future plans for approaching foreign markets. In answering the questions, please think about your company’s future internationalisation plans, and, more specifically, the strategies the firm will use to cope with complex and/or uncertain overseas environments..... to be continued

Published
2021-01-19