Co-produzione di valore nei servizi museali e performance multidimensionali: un approccio dinamico a supporto del management culturale (Co-production of museum services and multidimensional performance: a dynamic approach to support cultural management)
DOI:
https://doi.org/10.7433/s113.2020.12Keywords:
co-produzione; collaborative governance; servizi museali; performance; governance; dynamic performance managementAbstract
Contesto della ricerca: nei piccoli centri urbani la co-produzione di servizi museali può essere una leva per la generazione di valore pubblico.
Obiettivi del paper: lo scritto mira ad illustrare come un approccio multidimensionale di performance governance sia in grado di offrire una prospettiva sistemica per l’identificazione degli outcome gestionali, organizzativi e di comunità nonché di evidenziare leve per il miglioramento dei processi di generazione di valore nei musei e a beneficio della comunità.
Metodologia: dapprima si è proceduto alla revisione della letteratura sul tema della co-produzione di servizi pubblici. Per analizzare le performance di tali contesti collaborativi si è costruito un framework multidimensionale, poi applicato ad un caso di studio. Infine, si è proceduto al riscontro delle proposizioni avanzate.
Risultati: l’articolo evidenza in che modo la co-produzione sia in grado di apportare risorse aggiuntive rispetto a quelle in possesso all’organizzazione istituzionalmente responsabile del servizio. Inoltre, dall’applicazione del modello al caso emergono misure di performance gestionali, organizzative e di comunità.
Limiti della ricerca: le limitazioni attengono alla reperibilità di informazioni quantitative per valutare gli effetti della iniziativa.
Implicazioni pratiche: l’identificazione di performance driver fa emergere gli effetti della disponibilità di risorse sui diversi livelli di performance, evidenziando le connessioni causali che rivelano il contributo della co-produzione agli outcome.
Originalità del paper: l’articolo sviluppa il framework analitico Dynamic Multidimensional Performance Governance ed evidenzia il contributo che la co-produzione offre ai processi di generazione di valore nei piccoli centri.
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