Vol. 36 No. May-Aug (2018): Value co-creation: management challenges for business and society

Articoli

• Academic spin-offs’ team heterogeneity: an exploratory analysis on growth performance

  Giulia Tagliazucchi, Gianluca Marchi, Bernardo Balboni

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• How do R&D project networks support the adoption of open innovation practice?

  Francesco Capone, Vincenzo Zampi, Niccolò Innocenti

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• Shareholder engagement e co-creation. Un’analisi su un campione di imprese quotate (Shareholder engagement and co-creation. An analysis of a sample of listed companies)

  Salvatore Esposito De Falco, Nicola Cucari, Sergio Carbonara

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• Unforgettable brands: image heritage and consumer engagement in online communities

  Raffaella Montera

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• Strategie di consumer-brand engagement. Il punto di vista delle imprese e delle agenzie di comunicazione (Consumer-brand engagement strategies. The point of view of companies and communication agencies)

  Maria Vernuccio, Gabriele Qualizza, Andrea Buratti, Federica Ceccotti

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• Managing co-creation in innovative business models: the case of sharing economy

  Cecilia Grieco, Corrado Cerruti

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• To be or not to be sustainable? Solving the dilemma during the acquisition process

  Angeloantonio Russo, Vincenzo Vastola, Clodia Vurro

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• Promuovere scelte alimentari corrette attraverso le etichette nutrizionali (To promote correct food choices through nutrition labels)

  Cristina Zerbini, Beatrice Luceri, Sabrina Latusi

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• Capturing customer emotions and experiences to enhance value co-creation: the Ichnusa online brand community

  Ludovica Moi, Rita Cannas, Moreno Frau, Francesca Cabiddu

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• Mapping the sharing economy: a two-sided markets perspective

  Gennaro Iasevoli, Laura Michelini, Cecilia Grieco, Ludovica Principato

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• L’innovazione dei modelli di business nella sharing economy: il caso italiano del car sharing (The innovation of business models in the sharing economy: the Italian case of car sharing)

  Riccardo Maiolini, Elio Petti, Francesco Rullani

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